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Complete Performance Marketing Program

The modules of the Complete Performance Marketing Program are designed to help learners master data-driven marketing strategies focused on measurable results.

"Complete Performance Marketing Program course training session in Pune at TriOid Skills"

Complete Performance Marketing Program Course Overview 

The Complete Performance Marketing Program course at TriOid Skills, Pune is designed to make you a performance marketing specialist focused on measurable ROI across all paid channels. It’s built for learners who want to master paid acquisition end-to-end – Meta Ads, Google Ads, programmatic, and analytics for ROAS-driven marketing. The training combines theory with hands-on practice so you can apply concepts directly in your job role.

Whether you’re a fresher looking to break into D2C brands or agencies, or a working professional aiming for a role upgrade, this program is mapped to current industry expectations. You’ll work on real datasets, case studies, and a final project that adds weight to your resume.

Across 75 Hours of structured training spread over 12 modules, you’ll cover Google Ads, Meta Ads, LinkedIn Ads, and more. Sessions are led by trainers with active industry experience, not just academic backgrounds.

Eligibility 

This course is open to:

  • Students pursuing or completed graduation (B.Com, BBA, BCA, BA, B.Sc.)
  • Working professionals looking to upskill or switch roles
  • Fresh graduates targeting their first job in commerce, marketing, or HR
  • Career-break professionals returning to the workforce
  • Anyone with basic computer literacy and willingness to learn

No prior experience required. Trainers start from fundamentals and build up to advanced concepts.

Why Choose Complete Performance Marketing Program at TriOid Skills 

Here’s what makes our complete performance marketing program program in Pune stand out from typical classroom courses:

1. Practical, Hands-On Skills 

You won’t just learn theory. From day one, you’ll work with real Google Ads and Meta Ads on actual industry scenarios. Every concept comes with practice exercises so the learning sticks.

2. Industry-Focused Curriculum 

Our syllabus is updated regularly based on what hiring managers are actually looking for. We’ve spoken to recruiters across D2C brands, agencies, and other sectors to make sure you learn exactly what gets you hired.

3. Flexible Learning Options 

Pick what works for you – weekday mornings, evenings, or weekend batches. Both online and offline modes available at our Deccan Gymkhana center in Pune. Missed a class? Recordings are available for review.

4. Industry-Recognized Certification 

On completing the complete performance marketing program program, you’ll receive a TriOid Skills certificate that’s recognized by employers across Pune and India. Add it to your LinkedIn, share with recruiters, or showcase it on your resume.

5. Placement Support 

We don’t stop at training. Our placement team helps with resume building, mock interviews, LinkedIn optimization, and direct connections to hiring companies. We have an active employer network across Pune and pan-India.

6. Career-Oriented Training Approach 

Every module ends with practical assignments tied to real job tasks. By the end of the course, you’ll have a portfolio of work to show in interviews – not just a certificate. You’ll feel ready to handle a real Performance Marketing Manager role.

PERFORMANCE MARKETING FUNDAMENTALS
  1. Introduction to Performance Marketing
  2. Performance Marketing Ecosystem
  3. Performance Metrics & KPIs
  4. Conversion Funnel Deep Dive
  5. Attribution Models
  6. Career Path in Performance Marketing
ANALYTICS FOUNDATION
  1. Google Analytics 4 (GA4) Mastery
  2. Google Tag Manager (GTM)
  3. Data Analysis & Visualisation
  4. Conversion Tracking Setup
CONVERSION RATE OPTIMIZATION
  1. CRO Fundamentals
  2. User Research & Analysis
  3. Landing Page Optimisation
  4. A/B Testing & Experimentation
  5. Copywriting for Conversions
  6. UX Optimisation
  1. Google Ads Advanced Setup
  2. Search Campaigns – Advanced
  3. Display Campaigns – Advanced
  4. Shopping Campaigns – Advanced
  5. Video Campaigns (YouTube Ads)
  6. Performance Max Campaigns
  7. App Campaigns
  8. Bidding Strategies Mastery
  9. Google Ads Optimisation Framework
  10. Google Ads Reporting & Analysis
META ADS (FACEBOOK & INSTAGRAM) MASTERY
  1. Meta Business Manager Advanced Setup
  2. Meta Pixel & Conversion API
  3. Campaign Objectives Deep Dive
  4. Audience Creation Mastery
  5. Ad Set Configuration Advanced
  6. Creative Excellence
  7. Ad Copywriting for Meta
  8. Advanced Campaign Types
  9. Retargeting & Remarketing
  10. Meta Ads Optimisation
  11. Instagram Ads Specifics
  12. Meta Attribution & Reporting
LINKEDIN ADS
  1. LinkedIn Ads Overview
  2. Campaign Objectives
  3. Targeting on LinkedIn
  4. Ad Formats
  5. LinkedIn Insight Tag
  6. Bidding & Budgeting
  7. LinkedIn Ads Optimisation
  8. Reporting & Analytics
TWITTER/X ADS
  1. Twitter Ads Overview
  2. Targeting Options
  3. Ad Formats
  4. Creative Best Practices
  5. Twitter Analytics
E-COMMERCE PERFORMANCE MARKETING
  1. E-commerce Marketing Strategy
  2. Product Feed Optimisation
  3. Shopping Campaigns Advanced
  4. Marketplace Advertising
  5. Retargeting for E-commerce
  6. E-commerce Analytics
  7. Conversion Rate Optimisation for E-commerce
AFFILIATE PERFORMANCE MARKETING
  1. Affiliate Marketing in Performance Marketing
  2. Setting Up Affiliate Program
  3. Managing Affiliates
  4. Affiliate Campaign Optimisation
PROGRAMMATIC ADVERTISING
  1. Programmatic Advertising Basics
  2. Demand-Side Platforms (DSP)
  3. Data Management Platforms (DMP)
  4. Ad Exchanges
  5. Programmatic Metrics
MOBILE APP MARKETING
  1. Programmatic Advertising Basics
  2. Demand-Side Platforms (DSP)
  3. Data Management Platforms (DMP)
  4. Ad Exchanges
  5. Programmatic Metrics
App Marketing Fundamentals
  1. App Marketing Fundamentals
  2. App Store Optimisation (ASO)
  3. App Engagement & Retention
  4. Mobile Measurement Partners (MMP)
  5. In-App Advertising
  6. App Analytics
ADVANCED ATTRIBUTION & MEASUREMENT
  1. Multi-Touch Attribution Models
  2. Marketing Mix Modelling (MMM)
  3. Incrementality Testing
  4. Cross-Device Tracking
  5. Server-Side Tracking
  6. Privacy-Focused Measurement
BUDGET MANAGEMENT & ROI OPTIMIZATION
  1. Budget Planning & Allocation
  2. ROI & ROAS Calculation
  3. Customer Acquisition Cost (CAC)
  4. Customer Lifetime Value (CLV/LTV)
  5. Portfolio Bidding & Budget Optimisation
  6. Financial Forecasting
AI & AUTOMATION IN PERFORMANCE MARKETING
  1. AI in Performance Marketing
  2. Google Ads Automation
  3. Meta Ads Automation
  4. Third-Party Automation Tools
  5. AI Tools for Performance Marketers
  6. Workflow Automation
INDUSTRY-SPECIFIC PERFORMANCE MARKETING
  1. SaaS Performance Marketing
  2. E-commerce (Deep Dive)
  3. Lead Generation (B2B)
  4. Local Business Performance Marketing
  5. Finance & Insurance 
  6. Education Sector
  7. Healthcare Marketing

Career Opportunities After Complete Performance Marketing Program 

Completing the complete performance marketing program program opens doors to multiple roles across D2C brands, agencies, SaaS, and more. Here’s what your career path can look like:

Entry-Level Job Roles 

Right after course completion, you can apply for these roles:

  • Performance Marketing Manager
  • Paid Media Specialist
  • Growth Marketer
  • Media Buyer
  • PPC Manager

Work Across Different Industries 

Skills from this course are in demand across D2C brands, agencies, SaaS, e-commerce, fintech. You’re not locked into one sector – the same skill set transfers across industries, giving you flexibility in your career choices.

Pune itself has a strong ecosystem for D2C brands and agencies, with companies like Bajaj, Cognizant, Infosys, TCS, and hundreds of mid-size firms regularly hiring Performance Marketing Manager profiles.

Apply Your Skills in Real Business Settings 

Complete Performance Marketing Program skills are directly applied to running, growing, or managing businesses. You’ll work on Google Ads, contribute to Meta Ads, and add measurable value from your first job. Many of our alumni move into senior roles within 2-3 years.

Continue Professional Growth

This isn’t the end of your learning. After Complete Performance Marketing Program, you can explore advanced certifications, related courses at TriOid Skills, or specialized tracks. Some alumni move into freelance consulting, others move up to senior or managerial roles within 3-5 years.

TriOid Skills alumni get lifetime access to course updates, refresher sessions, and an active alumni community for networking and referrals.

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Frequently Asked Questions

The WordPress Website Development course is 30 Hours long, structured across 9 modules. Both weekday and weekend batches are available so you can pick what fits your schedule.

Anyone with basic computer literacy can join – students, fresh graduates, working professionals, or career switchers. No prior experience is required. Trainers start from fundamentals and build up to advanced topics.

Yes. Every TriOid Skills program includes placement support – resume building, mock interviews, LinkedIn optimization, and direct introductions to hiring companies across Pune and pan-India.

Course fees vary based on batch type (online/offline), duration, and any combo offers running. Visit our Deccan Gymkhana center or call +91 9503624562 for the latest fee structure and EMI options.

Yes. You’ll receive a TriOid Skills industry-recognized certificate on successful completion. You can add it to your LinkedIn profile, share with recruiters, and showcase it on your resume.

Yes, both online (live instructor-led) and offline classes are available. Online sessions are recorded so you can revisit any topic. The same trainers handle both modes – no quality difference.

The program covers salary surveys (Mercer, Aon, AON), Excel compensation models, Hay grading, benchmarking tools, and other industry-standard tools. You’ll get hands-on practice with each tool through live exercises and assignments.

Common roles include C&B Specialist, Compensation Analyst, Rewards Manager, HR Specialist, and similar positions across IT, consulting, BFSI industries. Salaries typically start from ₹2.5-4 LPA for freshers and scale up with experience.

Absolutely. Weekend batches (Saturday + Sunday) are popular with working professionals. Sessions run for 3-4 hours each day with practical exercises and Q&A time built in.

Yes. We offer a free demo class so you can experience the teaching style, meet the trainer, and ask questions before enrolling. Book a demo by calling +91 9503624562 or filling the form on this page.

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